serena terzian
interior architect & designer
Isabel Marant Retail Boutique
This project required each student to pick a designer, and conceive it's own retail space.
The architectural concept of the Isabel Marant store was a "street style" approach, since she is a high-end "urban-wear" and "street-style-wear" designer : As soon as you enter the store, you feel like you are on a chic street, and the whole architecture is made out of boxes and cubes, piled up together and/or spaced/moved from each other, creating this "street" image.
The retail boutique has 3 floors : The ground floor for accessories (jewellery, shoes and bags), the first floor for ready-to-wear, and the second floor was dedicated to the higher end pieces, with a little runway for fashion events.
4th year Master project - ALBA 2014
Programs used : Autocad, 3d max, photoshop